
Love Thy Rival
About the designer
Love Thy Rival Fine Jewelry is rooted in heritage, symbolism, and timeless craftsmanship. Founded by Alex Holleman, the collection is inspired by Greek traditions and heirloom jewelry—a reflection of the deep connections between past and present.
Every piece is handcrafted in New York City using sustainable materials, honoring the Greek philosophy of Agape—the highest form of love. Love Thy Rival celebrates the power of jewelry to protect, commemorate, and tell a story, ensuring that each design is both meaningful and enduring.